Carly Yanik (McFadden)

Carly Yanik (McFadden) is an editor, writer and content strategist with extensive experience in the retail and consumer media space. She specializes in fashion, lifestyle and trend-driven storytelling, translating market shifts and emerging aesthetics into clear, engaging content across print, digital and social platforms. Her work sits at the intersection of commerce and culture, connecting brands, retailers and modern shoppers.
Carly brings a strong editorial foundation and a sharp commercial lens to her work. Her background spans fashion writing, product curation and consumer-focused content development, with a focus on thoughtful storytelling that informs, inspires and drives engagement. She is a graduate of the Ohio University E.W. Scripps School of Journalism.